extra local team?

One big problem that I have seen with CC Tiger hockey is that of the fan base. It seems like most of the fans are from the South West part of the city, which is great, but where is the rest of the city? By playing their games at the old Broadmoor World Arena, the neighborhood following began but I can't figure out why the rest of our city (read: mostly transplants) won't jump on and at least take a look. Sure AF is up north but what about the middle and the east? I am at a loss as to how we should market the team across the city. Praco Limited does their advertising (which will be the subject of a later blog) and they do a decent job, but it just isn't working. I would really like to get in touch with people in Falcon, downtown and along N. Nevada, Stetson Hills and the surrounding areas. I want to see if they even know about CC and how we can reach them better, despite the long drive to the World Arena.